
Key takeaways
- Google pre-announced the update on 2 June 2019, the day before it went live.
- Google SearchLiaison said it went live on 3 June 2019 and would roll out over the coming days.
- Danny Sullivan of Google said on 8 June 2019 that the rollout was complete.
- Google said it pre-announced the update to be proactive, not because the update was unusually big.
- A separate site diversity change also launched in the same week.
What Google changed
On 2 June 2019, Google SearchLiaison posted: “Tomorrow, we are releasing a broad core algorithm update, as we do several times per year. It is called the June 2019 Core Update.” It was the first time Google had given notice of a core update before it launched. Google did not describe any specific ranking change, and pointed back to its standing guidance on core updates.
Google’s Danny Sullivan explained the advance notice: “We just wanted to be more proactive.” He described the update as “the usual type of core updates that we regularly do,” rather than anything unusually large.
When it rolled out
Google SearchLiaison posted on 3 June 2019 that the update was “now live and rolling out to our various data centers over the coming days.” On 8 June 2019, Danny Sullivan told Search Engine Roundtable on X that the core update had rolled out. Google gave no rollout length beyond those two dates.
In the same week a separate site diversity change rolled out, which Search Engine Roundtable dated from about 4 to 6 June 2019, so a change in that window may come from either.
What is known about its impact
Google published no impact figures for this update. Its core update guidance says these updates “don’t target specific sites or individual web pages,” and that pages which move down are not necessarily bad; other pages may simply serve the searcher better. Treat any winner or loser percentage attributed to this update as a third-party estimate.
What site owners should do
Google’s core ranking systems are still in use today, and its current core update guidance applies to this update as much as to recent ones:
- Wait until a core update has finished, then at least one more full week, before judging.
- Compare a week after the update with a week before it began.
- Take no drastic action for small drops; for a large, sustained drop, assess the whole site against Google’s helpful content self-assessment questions.
- Expect recovery, if it comes, to take time and often a later core update.
How to check whether it affected you
Search Console keeps only 16 months of data, so its reports no longer cover June 2019. Use archived analytics exports or rank tracking data from May to July 2019 and compare the week before 3 June with the week after 8 June. The Google Algorithm Updates timeline lists the updates around it, so you can rule out other changes first.
Related updates
- The March 2019 core update was the previous core update.
- The September 2019 core update was the next one.
The evidence
- Type
- core update
- Started
- 3 June 2019
- Completed
- 8 June 2019
- Confirmed by
- Google statement
Sources
- 1.The June 2019 Core Update is now live and rolling out to our various data centers - Google SearchLiaison on X, June 3, 2019Primary
- 2.Tomorrow, we are releasing a broad core algorithm update - Google SearchLiaison on X, June 2, 2019Primary
- 3.Also the core update is rolled out now - Danny Sullivan on X, June 8, 2019Primary
- 4.Google to roll out June 2019 core search ranking update tomorrow - Search Engine Roundtable, June 2, 2019
- 5.Google June 2019 core update finished rolling out June 8th - Search Engine Roundtable, June 11, 2019
- 6.Google Search's core updates and your website - Google Search CentralPrimary
Frequently asked questions
When did the June 2019 core update start and finish?
Google SearchLiaison posted on 3 June 2019 that it was live and rolling out. Google's Danny Sullivan said on 8 June 2019 that the core update had rolled out.
Why did Google announce the June 2019 core update in advance?
Danny Sullivan said Google wanted to be more proactive, so people would not be left guessing after the fact. He said the update itself was the usual type of core update, nothing special.
Was the June 2019 core update the same as the site diversity change?
No. Search Engine Roundtable reported that Google's separate site diversity change rolled out from about 4 to 6 June 2019, inside the core update's window.
What should I do if the June 2019 core update hurt my site?
Google's guidance is that a core update drop does not mean a page broke a rule. Compare traffic before and after, and if the drop is large and sustained, assess the site against Google's helpful content questions.
About the author

Founder, UpgradIQ FZC LLC
Adam Hafez works on technical SEO and search measurement: how pages get crawled, indexed, ranked and now quoted by answer engines. He founded UpgradIQ, which reads Google Search Console and GA4 to tie ranking movement back to the changes that caused it. He publishes what the data supports and states the limits of it.
- Technical SEO
- Search Console and GA4 measurement
- Answer engine optimization
- Structured data
The briefing
Only what actually changed in search, delivered in full by RSS, Atom or JSON feed.
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