---
title: "Bing tests a Recommended by label on product results"
url: https://seomadman.com/news/bing-recommended-by-products-test
section: news
language: en
published: 2026-10-02T00:00:00.000Z
modified: 2026-10-02T00:00:00.000Z
author: Adam Hafez
topics: ["SERP features", "Ecommerce SEO"]
---

# Bing tests a Recommended by label on product results

## The short answer

Bing is testing a section labeled Recommended by, followed by a company name, above product thumbnails that link to retailers. Sachin Patel spotted it, and Barry Schwartz replicated it in some browsers. There is no way to verify the recommendation, and Microsoft has not commented or shared any rollout plans.

## Key takeaways

- Bing is testing a Recommended by section that names the company making the recommendations.
- The product thumbnails link to various retailers, not to the recommender, and no source of the recommendation was seen.
- Sachin Patel posted the sighting on X and at Search Engine Watch, and Barry Schwartz replicated it in some browsers.
- Microsoft has made no statement and the source gives no rollout information, so this is an observed test.

Bing is testing a section in its results labeled Recommended by, followed by the name of a company.
Barry Schwartz reported it at Search Engine Roundtable on 2 October 2026.

## What does the section show?

The section carries the name of the company making the recommendations. Under it sit product
thumbnails, and those link to various retailers, not to the recommender. Schwartz says there is no
way to verify that the brand actually recommended the products, and he saw no links to the source
of the recommendation.

His example reads "Recommended by GearLab". It has no link to GearLab, and clicking the products
leads to retailer sites that do not mention GearLab.

## Who spotted it?

Sachin Patel posted the sighting on X and at Search Engine Watch. Schwartz replicated it in some
browsers only, so it may not show for everyone.

## Why does it look familiar?

Schwartz says Google tested a recommended by section for product results in May 2025, and he
speculates that Bing may be playing off that. That link is his guess, not something either company
has said. He calls the Bing version "super confusing".

## What is not known?

Microsoft has made no statement about the test, and the source gives no rollout information. Whether
the section will ship at all is open.

## What can product page owners do?

Nothing is documented. The sources describe no markup, feed field or program that controls the
section, so there is nothing to opt in to or out of. What you can do is look for it on your own
product queries in Bing and note which names appear. For the structured data that product pages
already depend on, the [Product snippet schema checker](/tools/product-snippet-schema-checker)
tests your markup. For another Bing product layout test, see
[Bing's product feature labels test](/news/bing-product-feature-labels-test).

## Frequently asked questions

### What is the Bing Recommended by section?

A test section labeled Recommended by, followed by a company name, with product thumbnails that link to various retailers instead of to the recommender.

### Can you verify who recommended the products?

No. Search Engine Roundtable says there is no way to verify the brand actually recommended them, and it saw no links to the source of the recommendation.

### Can product page owners opt in or out?

Nothing in the sources documents a way to do either. Microsoft has not commented on the test.

## Sources

1. [Microsoft Bing Recommended By Products Section](https://www.seroundtable.com/bing-recommended-by-products-section-42193.html) - Search Engine Roundtable (primary)
2. [Bing tests recommended products heading in organic results](https://searchenginewatch.com/bing-tests-recommended-products-heading-in-organic-results/) - Search Engine Watch
3. [Google product carousel recommended by](https://www.seroundtable.com/google-product-carousel-recommended-by-39227.html) - Search Engine Roundtable